28 December 2022
As 2022 wraps up, we've been reflecting on our 'word'. The one we set at the start of the year as an intention of what's to come. You might have your own word. Bloom. Heal. Simplify. Abundance. Progress. So while you're thinking of yours, read on to find out ours.
18 August 2022
Learnings and Lessons
What did we wish we knew before we started MINT? A lot, actually. So here are some of the obstacles we’ve faced, and the solutions we came up with, in the hopes it might help someone else to navigate these wild waters with a little more control.
15 June 2022
The MINT Monogram
The MINT monogram. Our logo, and the pattern on our Signature waistband. But what's the meaning behind the marking? Discover our inspiration rooted in three key elements, and how our culture is so strongly interwoven in the design.
07 March 2022
THE IDEAL MAN
Perfection is a strange concept. For some men, the pursuit of perfection has bound them in a perpetual illusionary quest to earn more, or look better, or be stronger. But like the ideal woman, the ideal man does not exist.
And yet, history tells us he has. He does. The funny thing is, this ideal man – this concept of perfection – is constantly evolving. Which makes perfection imperfect. And the pursuit of it plain silly.
15 September 2021
AT HOME, WITH MINT
As Auckland settles into another week of Level 4 Lockdown, the MINT team has put together their fave things to do at home so you too can stay entertained and well fed.
10 AUGUST 2021
A MINT MAN'S GUIDE TO RESTFUL SLEEP
We’ve all heard how important it is to get a good night’s sleep. It can boost your immune system, help you focus, improve your physical performance, keep your heart healthy, your body humming and your mind in a positive mental state.
But for some of us, sleep is hard to come by. Whether it’s the pressures of work, a cluttered mind, anxiety, stress, medications or illness, far too many people struggle with falling and staying asleep.
12 July 2021
ALL MALE BODIES ARE BEAUTIFUL
As a kid growing up in the 80s, body image wasn’t something discussed by men.
No one ever said, ‘My legs are so skinny. Like two little twigs. I wish they were more like yours.’ Or, ‘I don’t feel comfortable taking my shirt off at the beach, I mean, ugh, look at me’. To do so would somehow make you vain and vulnerable. Less masculine.
15 JUNE 2021
THE TRUTH ABOUT MINT BAMBOO
As a man, there’s nothing worse than trapped sweat. When fabric can’t breathe – think synthetic fabrics like nylon and spandex – moisture builds up and builds up … and has nowhere to go. It becomes wet, clingy and itchy. And that is mighty, mighty uncomfortable.
No one's immune. Labourers, creatives, farmers, doctors, posties, athletes and everything in between - you move, you sweat, you itch, you complain.